Compared to most forms of investment, Real Estate offers greater
profit potential. Of course, not every piece of land will turn
out to be a winner, and despite the great potential rewards in
some cases risks are involved, so the necessity of careful study
One of the problem of Real Estate is his lack of liquidity.
Liquid assists are those easily converted into cash like stocks
or bons. Most Real Estate investments take years before you can
make some money, so it is not wise to tie up all your assets in
this type of investment. Your financial situation will determine
how much you can wisely invest in properties.
There is a difference between a land speculator and an investor.
A speculator buys land with the intention to make a quick sale
and fast profits and will not hold land for a long period of
time. An investor, on the other hand, looks for a long time gain,
and usually buys only what he can afford to keep for an
indefinite period of time.
If you are new at this field, it is wise to refrain from any a
speculation until you become more informed, and you will have to
devote considerable time to study and research. It is wise also
to consult specialists before you act.
Without realizing it, you already made a very successful
investment in Real Estate if you bought your own home.
Before you look for areas to invest, consider the condition of
your own house. If you have any plan for selling it, good
landscaping has been known to considerably increase the value of
Large profits can be attained by purchasing run-down homes and
restoring them for eventual selling, but some factors have to be
* You must know something about architecture and remodeling and
get and idea of how much it will cost to get the house back into
shape. Consider what you will be able to do yourself and what it
will cost you if you have to have it done.
* The location of the house is the most important factor to
consider. Study the neighborhood, shopping, and transportation
It can also be profitable to lease land for commercial use. Land
which borders highway is extremely valuable for purpose such as
warehouse, gas station, etc.
Land development companies frequently run advertisements offering
country retreats. Be wary of these offers as they themselves make
a large profit at the time they sell you the land, so it is much
more profitable for you to buy your own.
When you buy property, buy at a price that involves a minimum
financial risk. Invest only a modest amount of your own capital,
when you sell, determine if a cash or installment sale is the
best, based on your over-all income tax status. Learn by looking
back on the mistakes made in the past and by reviewing the
opportunities you have missed.
Prepare a list of all properties available in your area and think
up the best future use of the properties. Learn to purchase land
before there is a demand. To buy land well in advance is the only
economical way at today's prices. Then hold the property until
you can resale for large profits. Don't sell all your desirable
properties and keep just lemons.
If you are willing to leave the cities, you should not have any
trouble finding inexpensive land for sale. If you discover a
tract of land appealing to you but not listed for sale, contact
the Country Register's Office and he will tell you who is the
owner. Get in touch with him and he could be willing to sell.
As a rule purchasing tracts of land within thirty miles from a
growing city is often a sound investment. Deal only with
qualified realtors. Be careful of individuals who offer quick
Before taking any action, study what has been written about the
subject. Know why you should and should not buy. Stay
conventional and don't buy white elephants. Look for hidden
defects and make the property attractive before offering it for
resale. Study local conditions and be sure it is practical.
Constantly look for bargains and quality properties with
exceptional features that will make the sale easier. Follow up on
For Sale signs, make inquiries.
When discouraging elements occur, minimize your losses by
whatever means available. Don't throw away money on repairs for
poorly located property or in an area of surplus rental units.
Before you attempt to sell, find out how the prospect can use the
property profitably. Ask yourself if you would purchase it if you
were in the prospect's shoes. Ask yourself if the future use will
fit any of the many types of specific businesses. Can a hospital,
a bank, an apartment complex, condominium or professional
building be located on the property.
Learn to analyze the pros and cons of a real estate problem.
Break it down into its various elements. Know if the answers you
come up with are satisfactory and practical. Try different
approaches to the problem.
You are necessary looking for the "top" or "bottom" of the
market, or the current economic situation. You are looking for a
variety of properties which have a higher value dependent on the
use that can be established for them.
There are always opportunities in Real Estate during good times
and bad, but it is up to you to pick and choose only those very
best deals, especially during times when it appears that Real
Estate values and demand have reached their peak or in times when
it is practically impossible for most anyone to get bank loans
due to the tight money market or impossible interest rates.